Taste The Rainbow: Doritos Launches Pride Flag-Inspired Tortilla Chips To Support LGBT Youth

This week, Doritos unveiled a colorful twist on their classic tortilla chip: Doritos Rainbows.

Doritos has partnered with LGBT nonprofit It Gets Better to produce the limited-edition version of its Cool Ranch-flavored tortilla chips to show the chipmaker’s support of the LGBT community “in the boldest, most colorful way possible.”


The chips come in shades of green, blue, purple, red, and orange inspired by colors of the Pride flag.

“We are honored to partner with the It Gets Better Project® to create our boldest chip yet,” the company declares on their website. “Each bag brings rainbow-colored chips inside and an inspiring quote on the outside. To get a bag, make a donation and share your support to inspire others.”

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You will only be able to snag a bag of Doritos Rainbows online if you donate $10 or more to the It Gets Better Project. One hundred percent of proceeds will go to It Gets Better, and Doritos cover all shipping costs.

After your generous donation, of which Doritos will ship the snacks to you in about 1 to 2 weeks. Click here for more info.